To grow a business, marketing your services and products is essential. A great web presence and effective advertising are critical to this function. Perhaps you need a new logo or tagline or are developing a mission statement… but then what? Getting your message out to the public will require branding and marketing.
Mentors in this category can help guide you to resources for developing an integrated and effective business presence in one of various forms:
Monica Botti is an experienced communications executive with extensive experience in Public Relations and Marketing for Travel, Hospitality, Restaurants and Lifestyle Brands. Monica has worked in the tourism field in just about every facet, owned her own PR firm along the way, and also served as President of Botti’s Perspective, a glass art design and manufacturing firm for 5 years. In 2012, Monica made her way to Kaplan University as the Externship Administrator and is now responsible for externships and community outreach for the Augusta campus. She is currently involved with the Kennebec Human Resources Association and in the past has had the privilege of serving on numerous boards and chamber committees throughout the State of Maine.
Matthew Hunt founded A2Z Computing Services, Inc. in 1995 after 8 years of specialized electronic and communication experience in the Air Force and 5 years in the private sector. Currently Matthew specializes in web design and mobile app development for small to medium sized businesses and municipalities. He provides website design, mobile apps, computer and network support, aerial photography, event photography and video services to hundreds of clients throughout the United States. He is excited to bring his experience and expertise to the Small Business Resource Team.
Jess Norton is the Operations Officer at Kennebec Savings Bank, where she has worked since 2012. She grew up in a family of entrepreneurs and taught high school Business and Technology for eight years. Jess has experience helping small businesses with website creation and social media presence, and is looking forward to sharing her knowledge of payments/finance, technology, and marketing with more businesses and organizations in the Kennebec Valley region.
Alison Paine is an Account Executive focusing on commercial lines at GHM Insurance, where she has worked since 2014. Previously she had a retail management and merchandising career for 12 years where she developed a love of customer service and customer relationship management. Alison has experience helping businesses with their insurance, marketing, merchandising, and customer relationship needs. Alison looks forward to sharing her knowledge and experience in insurance, retail and marketing with new and existing businesses and organizations in the Kennebec Valley region.